For small businesses, we understand that ‘A’ board advertising is a valuable way to gain business on the public right of way. However, there are guidelines and policies that you must follow to ensure you are not causing unnecessary obstructions.
The A-board advertisement policy applies to all ‘A’ boards and similar advertising boards and signs. The key elements of the policy are:
- ‘A’ boards must be placed in front of the advertised premises, must touch the frontage belonging to that premises and must only relate to that establishment
- a minimum of 1.8 metres of footway should be left between the ‘A’ board and the road
- ‘A’ boards are the owner’s responsibility when placed on the highway. We are not liable for any damage caused to highway users as a result
- ‘A’ boards must be removed from the highway at the end of the day
- only one ‘A’ board is permitted outside each relevant premise
- ‘A’ boards must be temporary and easily removable, but stable and not easily knocked or blown over
- we reserve the right to remove or allow the removal of any ‘A’ boards if necessary
- an ‘A’ board must not exceed 100cm in height and 60cm in width or obstruct the highway